Hello!
I’m Marissa, a copywriter who understands your need to be understood.
Finding the right words can be tough. Even if you’re a business. Especially if you’re a business.
Copywriting
I help brands tell clear and compelling stories that resonate with their audience, without buzzwords or jargon.
I make sure your content speaks directly to your consumers and the problems they want to solve.
What lifestyle does your product or service sell? How do your consumers speak? What makes them anxious or excited? Where are they in their purchasing journey and how do we move them forward? Why should they chose you?
I make it obvious.
UX Writing
As your customers navigate your website or app, you’ll want them to take certain actions - “Sign Up”, “Upgrade” or “Buy” - and it’s vital you make it easy for them.
I guide customers to the next step, at the right time, in the context of the overall experience, reducing friction and drop off points. More conversions means higher revenue.
If you’d like to get more of your customers to the ‘finish line’, get in touch.
Editing
Sometimes we’re so invested in getting our ideas out, we miss details. If your copy needs a second pair of eyes, you’ve come to the right place.
I find where text needs to be tightened, removed, or tweaked, so that it’s polished for its audience.
I ensure the quality of your final product.
Background
When I gave up Law to pursue Journalism & Creative Writing in 2010, I had the same goals in mind. To explore:
The power of words
How language reveals the truth
The impact of effective storytelling
Just without the suit and corporate banter. Years later, here I am.
I can…
Develop and articulate your brand-offering
Showcase your brand’s personality
Guide consumers through to the final step
Increase conversions and sign ups
Ensure consistency throughout your digital products
Let’s talk!
If you have a project you’d like to chat through, email me at: